SN Brussels and Virgin Express to merge and re-brand

SN Brussels Airlines is planning to merge with partner airline Virgin Express and adopt a new brand. SN Airholding, SN Brussels’ parent, bought low-cost operator Virgin Express in 2005. The two airlines remained separate, however. Under a plan approved by SN Airholding’s board, they are now to be combined into a single operation with a new name. Two distinct products will continue to be offered, however: a basic product for price-sensitive passengers, and an upgraded product for time-sensitive customers. SN Brussels Airlines operates six BAe 146-200s, 14 Avro RJ85s, and 12 RJ100s. In May 2005, it concluded a sale and leaseback transaction with BAE Systems Regional Aircraft covering 23 of its 26 RJ85s and RJ100s which will see the aircraft remain in its fleet for the foreseeable future. The other three RJs are on operating leases until 2009.

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